Job Description
Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice.
Regions is dedicated to taking appropriate steps to safeguard and protect private and personally identifiable information you submit. The information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Such information will be stored in accordance with regulatory requirements and in conjunction with Regions' Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system.
**Job Description:**
At Regions, the Marketing Business Line Strategist Team Leader is responsible for conceptualizing, developing, and leading integrated marketing efforts designed to meet and exceed customer needs and expectations as well as drive business outcomes including profitability, growing customer base, and deepening relationships.
**Primary Responsibilities**
+ Takes accountability for the development and overall execution of the Marketing plan and the committed outcomes
+ Connects marketing activities to business outcomes and seeks opportunities to enhance the role of marketing in growing business
+ Anticipates market, customer, and technology trends and develops strategic roadmaps to capitalize on opportunities that will deliver the best return on investment (ROI) for marketing investments
+ Leads discussions and presents marketing performance updates to senior management and advocates for right priorities and investments
+ Fosters an environment where ideas are shared openly and collaboration results in enhanced outcomes
+ Works with analytics to understand performance, test results, and profitability
+ Utilizes data and analytics to drive marketing decisions based on customer interactions and behaviors
This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay.
This position is incentive eligible.
**Requirements**
+ Bachelor's degree in Marketing or related field
+ Ten (10) years of Banking and/or Marketing experience
**Preferences**
+ Master of Business Administration (MBA) or related graduate degree
+ Direct and digital marketing experience
+ Knowledge of marketing principles and measurement
**Skills and Competencies**
+ Ability to build strong relationships with business partners across various functions
+ Ability to research, analyze data, and derive facts
+ Ability to work in a fast-paced, multi-tasked environment
+ Ability to work under pressure and meet deadlines
+ Confidence and poise in interacting with senior executives
+ Knowledge of marketing principles and measurement
+ Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)
+ Sense of urgency, solid judgement, and prioritization skills
+ Strong experience in structuring and driving projects to completion
+ Strong leadership skills and ability to influence others
+ Strong verbal, written communication, and organizational skills
+ Strong work ethic and self-motivation
**Position Type**
Full time
**Compensation Details**
Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job.
The target information listed below is based on the Metropolitan Statistical Area Market Range for where the position is located and level of the position.
**Job Range Target:**
**_Minimum:_**
$148,945.50 USD
**_Median:_**
$196,930.00 USD
**Incentive Pay Plans:**
This role is eligible to participate in the annual discretionary incentive plan. Employees are eligible to receive a discretionary award based on individual, business, and/or company performance.Opportunity to participate in the Long Term Incentive Plan.
**Benefits Information**
Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. ( Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions.
+ Paid Vacation/Sick Time
+ 401K with Company Match
+ Medical, Dental and Vision Benefits
+ Disability Benefits
+ Health Savings Account
+ Flexible Spending Account
+ Life Insurance
+ Parental Leave
+ Employee Assistance Program
+ Associate Volunteer Program
Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions' benefits, please click or copy the link below to your browser.
**Location Details**
Regions Center
**Location:**
Birmingham, Alabama
Equal Opportunity Employer/including Disabled/Veterans
Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company.
Job Tags
Full time, Work at office, Flexible hours,
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